Talent, training and development

How do we inspire the next generation of talent?

About this Room

We have a conundrum: Our industry is growing but its appeal to young people is dropping off the scale. In a recent survey by Marketing Week when asked which industries create the best career opportunities, 16% said medicine, 12% said business management and 11% engineering. Marketing was a mere three percent.

So how are we going to inspire the next generation of talent?